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Don Feeney | 2014 Speakers

Director, Research and Planning, Minnesota State Lottery

Minneapolis, USA

Mr. Don Feeney has been research and planning director at the Minnesota State Lottery since 1991. He is responsible for the lottery’s market research, policy analysis, corporate social responsibility programs, strategic planning and legislative relations. He previously worked with the Minnesota Environmental Quality Board, the State Demographer’s Office, the Minnesota State Planning Agency and as a policy advisor to former Minnesota Governor Rudy Perpich.

Mr. Feeney has been a member of the board of directors of the National Council on Problem Gambling since 2003 and served as president from 2011 to 2013. His research interests include the relationship between public opinion and gambling policy, public awareness of problem gambling, and gambling and popular culture.

Mr. Feeney holds a master’s degree in public policy from Harvard, a master’s degree in statistics from the University of Minnesota and a bachelor of science in applied mathematics from Brown University.

What the Public Thinks (and Why it Matters)

This session will focus on effective messaging for responsible gambling and problem gambling prevention and awareness. It will include a summary of public opinion research from a variety of sources, including an extensive series of surveys done for the National Council on Problem Gambling.

In particular, the session will feature an interactive discussion about a wide variety of material prepared in a number of jurisdictions across North America. The audience will be asked to consider the use of and unintended consequences of key messages, key audiences, and how effectively the material matched the intended message and audience.

This presentation is relevant to those who communicate professionally and to those who talk about problem and responsible gambling as part of their day-to-day interactions.

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